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The NETT Effect Team
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Kheepe Moremi is the Chief Executive of Nett Effect Ventures and former executive committee
member of FNB Commercial Banking and head of strategy and Marketing where he was
in charge of economics, strategy, innovation, marketing, PR and internal communications.
Prior to FNB, Kheepe spent just over 5 years helping to get the International Marketing
Council off the ground. He started his career with Procter & Gamble South Africa
and later worked at African Bank and Nedbank before moving to the International
Marketing Council. He has (amongst other things) worked on new market entries, repositioned
and turned-around stagnant business franchises and brands and also developed value
propositions and brand strategies for various businesses.
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Adrian Coetzee, a former captain within the South African Police Services is an
accountant by training and serial entrepreneur and an executive director of Nett
Effect Ventures. He started a few businesses including; an armed response security
company that he grew from 0 to 12000 clients within 12 months and later sold to
Chubb and a micro-lending business that he later sold to Corp Capital. He also bought
a few ailing businesses, turned them around and sold them off. He is currently involved
with Cellcorp Payphones and GPS Tours and also provides consulting services to Deloitte
& Touche and a logistics and transport company. Adrian also has solid hands
on operations experience gained from all the businesses that he started, bought
and turned around.
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